An
American adventure in the Swiss terrain gave birth to the celebrated
International Watch Company (IWC). Thus it is the blend of the best of America and Switzerland .
The founder Florentine Jones launched the watch factory in 1860. He wanted to
exploit the Swiss excellence in the art and science of watch making and the
lower wages in Switzerland .
Due to the paucity of funds his adventure ended in a fiasco and had to give up
control of the company after some time. During these uncertain periods the
ownership of the company changed many hands. After many ups and downs the
company came to its own and IWC is truly in the vanguard of luxury. The
prominence of the company as a provider of luxury watches to the high-end
users.
The luxury giant has packed their
watches with some remarkable features. There are very many amazing
features for this luxury giant. IWC plays the center stage as one of the
important contenders trying to produce luxury watches for the international
market. During the many ups and downs the company insisted on uncompromising
standards in the quality which has earned for itself an enviable position in
the international world of luxury.
The company can certainly bask on
its past glory as it has been in the frontline of innovasion. IWC created the
first digital watch in 1885. During the World War II the company made oversize
pilots watches with anti-magnetic features. These watches did their heroic
service in the battle front and today are greatly priced collectors pieces. The
company made a diver’s watch called Ingenieur which can
withstand water pressure at a depth of 2000 meters. The Da Vinci
Watch is a breathtaking innovative creation with a perpetual calendar
chronograph which is mechanical and can show the next 500 years. To crown all
these past glories IWC produced in 2000 the 5000 Caliber mechanical movement
which has a power reserve for seven days. With all these great legendry success
for the company to boast there is no wonder that it is a celebrated watch
company and the fame is rightly spread to every nook and cranny of the world.
Each IWC watch is unique placing the lover watch in a dilemma of choice.
However, Da Vinci, Grande Complication, Portfino Automatic,
Aquatimer, Big Pilots, Portuguese, Vintage Collection are of great
significance.
IWC Sports Watches
IWC stands for the International Watch Company and American
adventure in Swiss terrain. It is located at Schaffhausen , Switzerland
Many of the IWC watches are limited edition and hence if you
do not but at the launching you will pay more when you try to buy them later. The IWC Portuguese Automatic Edition
Laureus Sport for Good Foundation watch is a limited edition watch with
only 1000 pieces. The watch has 7-day power reserve. The stainless steel case
of the watch is 42.33 in diameter. Its face is covered by a convex sapphire
crystal which has an anti-reflective quoting. The strap is made of alligator
leather closing smugly with a steel clasp. The piece is water resistant in 30
meter. The dial is elegantly painted in blue. The company organized a painting
competition for children and price winning entry is engraved on the back of the
watch, a depiction by 12 year old Sriyan
Chamod Dilshan in which four young people hold their hands in a circle. The
engraving reminds the user that the proceeds of the profit from the watches
goes to the Laureus Sports for Good Foundation which has helped 750,000 young people who suffer from poverty,
violence drug addiction , racism and HIV.
The company though it serves the high-end luxury niche shows
concern for the fate of the unfortunate. The gesture of the company sends a
powerful message to the world that the world of luxury and sports are not made
up individuals who dwell in the ivory tower. They are concerned about the
unprivileged and ready to lend a helping hand. This philanthropic side of IWC has generated greater interest in the watch company as increasing
number of celebrities now involve in social issues.
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